This Kolkata SEO case study covers an affiliate marketing blog that earned 79,000 organic clicks and 1.75 million impressions in three months, at a 4.5% CTR and average position 6.9, after five months of SEO work.
That works out to about 26,000 organic clicks a month from Google alone.
I’m Nazirul Islam Nakib, an SEO specialist. Here is what the project looked like.
Project snapshot
- Industry: affiliate marketing and blogging
- Location: Kolkata, India
- Target market: English-speaking global audience
- Timeline: 5 months of SEO work; 3-month data snapshot
- SEO type: blog SEO and affiliate SEO
The numbers
| Metric | Result (3 months) |
|---|---|
| Total clicks | 79,000 |
| Total impressions | 1,750,000 |
| Average CTR | 4.5% |
| Average position | 6.9 |
| Estimated monthly clicks | ~26,000 |
The standout is the CTR. A 4.5% CTR at position 6.9 suggests the titles and descriptions match what searchers want.
What I did
Months 1 to 2: content architecture
I found topics with real search demand and keywords with buyer intent. I structured content so Google could see the site’s topical authority. See topical authority.
Months 3 to 5: compounding
Early content started climbing. New pages benefited from older ones. Internal links pushed value to priority pages.
The graph shows a strong opening, a settling period, then a clear rise through June and July. By July the blog was often getting 800 to 1,100 clicks a day.
Why CTR matters beside position
Many reports focus only on rankings. Here the gap between rank and clicks came from content.
Clear titles tell readers what they will get. Descriptions give a reason to click. The page then delivers on that promise.
What I learned
- Affiliate blogging is a patience game.
- Optimise every entry point, not just rankings.
- Internal linking moves authority to the pages that matter.
These results are from one blog and are not a promise.
Frequently asked questions
How long does affiliate SEO take?
This blog needed five months of work before the compounding showed.
Is a high CTR possible at position 7?
It can be, with titles and descriptions that match search intent closely.
Does a blog need topical authority?
It helps. Covering a subject in depth gives Google clearer signals.
See the case study library or contact me.
