Problem and category searches
Buyers explore the problem and the type of solution. Authority content brings them into your orbit early.
B2B buyers do most of their research alone and in many small searches. I help business-to-business companies be there at every step, with content that builds trust, pages that answer buying committees and enquiries that sales can use.
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Chat on WhatsAppB2B SEO is search marketing for companies that sell to other businesses: software, manufacturing, logistics, finance, consulting and professional services. Volumes are smaller than consumer markets, but each lead is worth much more.
The buying process is slower and involves several people. An operations manager searches for a problem. A finance lead searches for cost and risk. A senior buyer searches for names and reviews. SEO has to serve each of them, and the content needs to be accurate enough that an expert will trust it.
I worked with a German B2B SaaS company that grew from 350 to more than 3,100 monthly organic visits in four months. The method is to focus on the problems and decision criteria your buyers actually search for, then connect that content to service pages, case studies and clear conversion paths. Where the audience is international, international SEO matters too.
Buyers explore the problem and the type of solution. Authority content brings them into your orbit early.
"Freight forwarding software", "ERP consultants". Short lists are made here, so service pages must be clear.
Pricing, reviews, security, integrations and comparisons. Buyers look for evidence and risk.
Decision-makers checking you out after a referral. Your brand results must be accurate and convincing.
Searches by role and stage in the buying journey, not just product terms.
Pages for each sector and problem you serve, written for that buyer.
In-depth guides and original insight that experts trust and other sites link to.
Case studies, security and compliance information that buying committees look for.
Clear enquiry paths for demos, quotes and downloads, without needless forms.
Language and country versions set up correctly for global buyers.
Relevant, honest coverage from trade sites and partners.
Reports on leads and enquiries, not only on traffic.
B2B decisions involve several people with different questions.
B2B buyers research for weeks. I map the questions each person in the buying group asks and what your site answers.
Site structure, speed, tracking and Search Console set up so leads can be traced to search.
Solution, comparison and proof pages written for the people who sign off, not only the person who found you.
Industry mentions, partner links and original insight that other sites want to cite.
Enquiries and qualified leads from organic search, with the pages that produced them.
Real results from my own work. Every business and market is different, so treat these as examples of the method, not promises.
Germany
B2B SEO uses keyword research, content SEO and technical SEO, with trust built through link building. Selling to several countries? See international SEO. For software products there is a page on SaaS SEO. B2B buyers are also asking AI search tools, so clear, cited content helps.
B2B buyers research for weeks. The plans cover the content, authority and conversion pages that serve that long journey.
Growth
from $399 per month
AI search optimization, content, internal links and strategic link building.
Professional
from $799 per month
Full strategy, authority link building, schema and conversion-focused SEO.
Enterprise
from $1,500 per month
Custom scope for large sites, international SEO and direct access to Nakib.
See the full monthly SEO plans →
Starting prices in US dollars. I confirm the scope after a free look at your site, so you always know the price before any work starts.
Share your website and the buyers you want to reach. I will tell you what I see and what I would fix first.
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Nazirul Islam Nakib