Area and neighbourhood searches
"Living in Chelsea", "best areas for families". People explore before they choose an agent. Detailed guides win.
Real Estate SEO expert
A real estate SEO expert who helps buyers and sellers find you before the portals.
Property portals dominate the first page, but agents and developers still win by owning their area. I help estate agents, brokers and developers rank for local searches, build a reputation and generate valuations, viewings and listings.
4.9/5 from 81 reviews · Hands-on, site by site
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Send your website. I will reply myself with what I see and what I would fix first.
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8+
Years of SEO experience
1,200+
Projects delivered
21+
Countries served
21+
Countries served
What Real Estate SEO means, and what I do
Real estate SEO is search marketing for estate agents, brokers, property managers and developers. The market is dominated by large portals, so competing head-on for every listing search rarely works. The winning approach is to own what portals cannot: local knowledge.
Buyers and sellers search for areas, schools, prices and agents. Sellers search for valuations and what a good agent does. These searches reward detailed area guides, agent profiles, market commentary and a strong local profile.
I build the site around the areas you really work in, make listing pages crawlable without creating thousands of thin duplicates, and build trust through reviews and local presence. Seasonal patterns and fast-changing listings need special care, because expired pages can cause waste and soft errors. The foundations are in technical SEO and local SEO.
I have not published a real estate case study yet. The closest proof is mobile tyre fitting SEO in Liverpool, a local business that grew through map visibility and local pages.
How your customers search
Property searches
Buy, rent or invest in a given place. Portals dominate, so agents need clear listing and area pages.
Seller searches
"Estate agents near me", "how much is my house worth". High-value, local, and decided by profile, reviews and trust.
Investor and developer searches
Yields, new developments and market trends. Authoritative, data-led pages attract serious enquiries.
What I work on for a real estate business
Area and neighbourhood guides
Original local knowledge: schools, transport, prices and character, which portals cannot copy.
Listing pages that stay healthy
A clean structure for active, sold and expired listings, so Google is not flooded with thin or dead pages.
Google Business Profile per branch
Accurate details and photos for each office, with consistent information across the web.
Agent profiles
Real people with local experience, which sellers choose far more than a company name.
Market commentary
Regular, honest updates on prices and demand that show you know the area.
Valuation and landlord pages
Pages built for sellers and landlords, who are your most valuable searchers.
Reviews and testimonials
Honest requests from both buyers and sellers, with polite replies.
Property and local markup
Structured data for listings, agents and offices that matches the page.
Owning your local area versus competing with the portals
You cannot out-list a portal, but you can out-know a neighbourhood.
Owning your area (what I do)
- Detailed area guides
- Valuation pages for sellers
- Agent profiles and reviews
- Tidy listing structure
- Market commentary
Competing with portals (what I replace)
- ✓ Thin listing pages
- ✓ No local knowledge shown
- ✓ Expired pages left online
- ✓ No seller-focused content
- ✓ An anonymous company voice
How a real estate SEO project runs
1
Check neighbourhood searches
People search by area and property type. I check how your profile and pages cover each neighbourhood you serve.
2
Fix profile and site basics
A complete profile, accurate contact details and listing pages that load quickly on mobile.
3
Build area and service pages
Neighbourhood guides, buyer and seller pages with local detail you actually know.
4
Earn reviews and local links
Client reviews, local mentions and links that show you know the area.
5
Report on leads
Enquiries, calls and valuation requests by month, with the next steps.
Where real estate SEO fits
Real estate SEO combines local SEO, area content from content SEO, and listing structure from technical SEO. Valuation and area pages come from keyword research. If you have several branches, see multi-location SEO and local landing pages. Moving to a new site? Plan a site migration carefully.
Plans and pricing for real estate agents
Buyers and sellers search by neighbourhood. The plans cover area pages, your listing and the links that build local authority.
Local Start
from $249 per month
One location: Google Business Profile, citations and local on-page SEO.
Local Growth
from $499 per month
Local content, reviews and link building to win more of the map pack.
Local Leader
from $899 per month
Competitive cities and wider service areas, with PR and conversion work.
See the full local SEO plans →
Starting prices in US dollars. I confirm the scope after a free look at your site, so you always know the price before any work starts.
Real Estate SEO questions, answered plainly
Can an agent compete with Zillow, Rightmove or Property Finder?
Not on every listing search. You can compete locally with area guides, valuations, reviews and a strong profile, which is where sellers choose an agent.
What do I do with sold and expired listings?
Keep them tidy. Often the best choice is to keep sold pages with useful context, or redirect to a relevant page. I plan this so you avoid thin or broken pages.
Do area guides really work?
Yes, when they contain real local detail. Generic text with a different place name does not.
Can you help property developers?
Yes. New developments need project pages, area content and enquiry paths, plus a plan for the sales phase and after.
How long until I see enquiries?
Local profile work can help in weeks. Competitive cities take three to six months or more. I report enquiries, not only rankings.
Do you work with agents outside the US and UK?
Yes. I have worked with clients in 21+ countries and understand that local portals and search habits differ.
Free real estate review
Send me your agency
Share your website and the areas you cover. I will tell you what I see and what I would fix first.
No obligation · Reply from Nazirul Islam Nakib himself
